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Tarkett Home Introduces ShoreFlor™ Laminate Flooring: Waterproof. Worry-Proof. Wonderful.
SOLON, OH, July 31, 2024 — Tarkett Home--- the residential segment of the worldwide flooring leader, Tarkett -- is continually redefining the standards of the home flooring market. Today, we are excited to announce the launch of our latest product- ShoreFlor™ with Searenity Waterproof Technology™. This new offering blends timeless wood visuals with cutting-edge technology to deliver an unparalleled flooring solution for any home.
Designed to meet the evolving needs of today’s homeowners, ShoreFlor’s advanced Searenity Waterproof Technology™ boasts superior waterproof technology, specifically engineered for moisture prone rooms in the home like kitchens and bathrooms. Featuring a hydrophobic coating on the beveled edge, this innovative technology repels water effectively. Additionally, ShoreFlor’s watertight locking system prevents any water from reaching the core, maintaining the integrity and appearance of the floor.
ShoreFlor™ is not only waterproof, but also durable. Rated AC4 for wear performance, this laminate can handle busy households, making it perfect for high-traffic areas in any home. At 12 mm thick (including a 2 mm attached acoustical pad), ShoreFlor™ provides a solid, substantial feel underfoot. This floor is also scratch and indentation resistant, so it can take a beating from toys, paws, and claws! Plus with ShoreFlor™, installation is a breeze! The user-friendly angle-tap locking system allows for hassle-free installation and reduces installation time, benefiting both retailers and installers. All this, plus ShoreFlor™ is made in the USA!
Perfect for any room, ShoreFlor™ combines realistic visuals, including a painted bevel on all styles, and functionality, resulting in a worry-proof floor. Designed to withstand the rigors of daily life, ShoreFlor™ is approved for use with steam mops, ensuring effortless maintenance and long-lasting beauty.
“We are thrilled to offer ShoreFlor™ to our customers. This waterproof laminate combines advanced technology with on-trend designs to meet the needs of today’s busy households,” said Katie Szabo, Senior Product Manager LVT and Laminate at Tarkett Home. “With this product, we offer our customers the best of both worlds: stunning visuals and unbeatable durability.”
For more information about ShoreFlor, please visit www.TarkettHome.com/ShoreFlor or contact your Tarkett Home representative.
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About Tarkett
With a history of more than 140 years, Tarkett is a worldwide leader in innovative and sustainable flooring and sports surface solutions, generating net sales of € 3.4 billion in 2022. The Group employs 12,000 employees and has 25 R&D centers, 8 recycling centers and 34 production sites. Tarkett creates and manufactures solutions for hospitals, schools, housing, hotels, offices, stores and sports fields, serving customers in over 100 countries. To build “The Way to Better Floors,” the Group is committed to circular economy and sustainability, in line with its Tarkett Human‐Conscious Design® approach.
Visit www.TarkettHome.com (North America) or www.tarkett-group.com (Global)
Tarkett Home – Tarkett North America – Media Contact
Tarkett Home– Nicole Roth – Tel: 440 903 4125 – nicole.roth@tarkett.com
Designed to meet the evolving needs of today’s homeowners, ShoreFlor’s advanced Searenity Waterproof Technology™ boasts superior waterproof technology, specifically engineered for moisture prone rooms in the home like kitchens and bathrooms. Featuring a hydrophobic coating on the beveled edge, this innovative technology repels water effectively. Additionally, ShoreFlor’s watertight locking system prevents any water from reaching the core, maintaining the integrity and appearance of the floor.
ShoreFlor™ is not only waterproof, but also durable. Rated AC4 for wear performance, this laminate can handle busy households, making it perfect for high-traffic areas in any home. At 12 mm thick (including a 2 mm attached acoustical pad), ShoreFlor™ provides a solid, substantial feel underfoot. This floor is also scratch and indentation resistant, so it can take a beating from toys, paws, and claws! Plus with ShoreFlor™, installation is a breeze! The user-friendly angle-tap locking system allows for hassle-free installation and reduces installation time, benefiting both retailers and installers. All this, plus ShoreFlor™ is made in the USA!
Perfect for any room, ShoreFlor™ combines realistic visuals, including a painted bevel on all styles, and functionality, resulting in a worry-proof floor. Designed to withstand the rigors of daily life, ShoreFlor™ is approved for use with steam mops, ensuring effortless maintenance and long-lasting beauty.
“We are thrilled to offer ShoreFlor™ to our customers. This waterproof laminate combines advanced technology with on-trend designs to meet the needs of today’s busy households,” said Katie Szabo, Senior Product Manager LVT and Laminate at Tarkett Home. “With this product, we offer our customers the best of both worlds: stunning visuals and unbeatable durability.”
For more information about ShoreFlor, please visit www.TarkettHome.com/ShoreFlor or contact your Tarkett Home representative.
###
About Tarkett
With a history of more than 140 years, Tarkett is a worldwide leader in innovative and sustainable flooring and sports surface solutions, generating net sales of € 3.4 billion in 2022. The Group employs 12,000 employees and has 25 R&D centers, 8 recycling centers and 34 production sites. Tarkett creates and manufactures solutions for hospitals, schools, housing, hotels, offices, stores and sports fields, serving customers in over 100 countries. To build “The Way to Better Floors,” the Group is committed to circular economy and sustainability, in line with its Tarkett Human‐Conscious Design® approach.
Visit www.TarkettHome.com (North America) or www.tarkett-group.com (Global)
Tarkett Home – Tarkett North America – Media Contact
Tarkett Home– Nicole Roth – Tel: 440 903 4125 – nicole.roth@tarkett.com